Learning and Professional Development Opportunities
IABC Orange County provides a myriad of opportunities for learning and professional development. Our monthly Network and Knowledge Series features outstanding speakers on relevant topics, and our affiliation with the International Association of Business Communicators worldwide provides members with access to information on Gold and Silver Quill Awards, communications certifications, online magazines and the IABC World Conference.
Each month, the Network and Knowledge Series highlights a top speaker or panel to share insight and tips with communicators as well as networking opportunities. Topics cover everything from social media to branding to crisis communications. Check the IABC-OC event calendar to see what we have coming up. We hope you can join us!
Networking is crucial in business, whether you're looking for new clients, resources, or that next job opportunity. But are you networking effectively?Join us Tuesday, June 20 at 6 p.m. when we will explore best practices with Sven Johnston of Gigasavvy. You'll learn how to effectively engage others, establish the right message, and get you in front of the right audience. Event fees: Please register by noon Monday, June 19, to secure your entree selection and pricing below. Registrations received after this…Find out more »
Celebrate summer with IABC Orange County as we mix and mingle at one of the newest hot spots in the OC - the Farmhouse at Roger's Gardens. Enjoy the beauty of Roger's Gardens while catching up with acquaintances and expanding your network of peers. Sip on a complimentary glass of wine, nibble on farm fresh appetizers and build partnerships with our sponsors representing a variety of services including Taylor Digital. All this under a canopy of stars - it will…Find out more »
Powered by EventbriteBuyer personas (sometimes referred to as marketing personas) are fictional, generalized representations of your ideal customers. Buyer personas help define pains, interests, and concerns of your current and prospective customers. Having a deep understanding of your buyer personas is critical to content creation, marketing, sales, and brand evangelism. The Buyer Journey is unique for each Buyer Persona. Andy Etemadi, CEO of EYEMAGINE, an award-winning full-service marketing agency and a HubSpot Platinum Partner, will offer insights on how to…Find out more »
Join us for a special roundtable discussion about the ins & outs of the freelance life. What did you ask yourself before getting started? How did you know you were ready to make the leap? Can you make a living as a freelancer? Where do I find clients? How can I keep my freelance business thriving? Who can I ask for advice about my freelance work? Many IABC members are successful freelancers, while others aspire to join their ranks. Let's…Find out more »
Are your internal communication strategies keeping up with the digital age? In a world where people share and connect via online communities outside of work, are you providing a similar forum for your employees internally? Learn the differences between a network and a community and how you can use tools like communities to bring organizations together, give employees a voice, crowdsource ideas and much more. Ciara O'Keeffe will also describe the necessary skills and attributes for a strategic Community Manager. Key…Find out more »
As corporate social responsibility (CSR) continues to grow in strategic importance to the business world, communications professionals are increasingly being asked to not only manage these initiatives, but present a business case for them to the C-Suite.How do communication practitioners from the corporate and nonprofit sector equip themselves for success?Join the International Association of Business Communicators (IABC) - Orange County Chapter and OneOC as we present the 2017 Symposium on Corporate Social Responsibility.Conveniently scheduled as an extended lunch, attendees will…Find out more »
Author, sales influencer and motivational speaker Jim Cathcart has said, “Your life is a series of relationships. The higher the percentage of high-value relationships, the greater your prospects for success. Turn each of your relationships into a high-value relationship.” So how can you create high value relationships that will help you to grow your independent business?Join IABC’s IndyComm group on Wednesday, November 29 for a thoughtful look at how to use honesty, authenticity, and reciprocity to cultivate relationships and close…Find out more »
Celebrate the holiday season at IABC-OC's holiday party on December 5 at Il Fornaio. Make your spirit bright by catching up with friends, meeting new acquaintances and learning about the resources, connections and learning opportunities IABC can provide to move your career forward in 2018. Nibble on a festive array of hosted hors d'oeuvres, toast to the holidays with a complimentary glass of wine, and hope your stocking is filled with one of the evening's door prizes, including admission to…Find out more »
It's a message no communications practitioner wants to hear -- or deliver. Yet, as we have witnessed, with some of the world's biggest, most sophisticated and trusted brands, a large-scale data breach can happen in the blink of an eye.Is your company or organization prepared with a comprehensive communications plan? You'll learn how to develop one after attending IABC Orange County's January Program. Hear two communications experts with first-hand experience managing communications related to data breaches across several industries share…Find out more »